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Text Box: ConsumerBase   ConsumerBase is a multi-sourced national consumer information database.  It contains information on nearly 110 million households and 220 million individuals.  ConsumerBase is the most comprehensive consumer database available in the business today. There are more than 500 demographic and lifestyle characteristics and is maintained with the most stringent updating standards in use today.  This process includes address quality standard processing updated monthly.  Constantly growing demographic content keeps this file on the leading edge with business intelligence that narrows the target for better ROI.    Behavioral information on more than 60 million households compiled from response surveys and interactive sources offer psychographic data that defines the lifestyle characteristics, behavior, and product interests of individuals whose social roles, activities, hobbies, and habits can be matched to a specific offer and provide insight into their purchasing likelihood.  

Text Box: FILE PROFILE: DIRECT MAIL:  Yes TELEMARKETING: Yes E-MAIL: No REUSE:  Please Inquire KEY CODING:  Yes CANCELLATION:  50% BROKERS WELCOME  

 

Text Box: FILE PROFILE: 220,125,102   Universe/Base Record 118,410,744   Households 76,242,322    Households

 

 
     

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