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Text Box: MortgageBase - New Homeowners   More than 2 million Americans buy homes each year and have no point of reference for locating available merchants and services in their new neighborhood.  Yet, new homeowners will spend more on home-related products and services within six (6) months of moving than established residents will spend in two (2) years!   These new homeowners have above-average incomes and specific purchase needs, are open to direct mail, and telephone promotions for everything from lawn and landscaping services to dentists.  And since they have just undergone exhaustive credit screening they are ideal prospects for major credit purchases, as well as, homeowners insurance products…catalogs (more than 75% of all new homeowners place catalog orders during the first year in their new home)…fund raisers (demographic characteristics of new homeowners closely match the prospect profile of many nonprofits)…and credit cards (new homeowners are proven credit worthy as demonstrated by the extensive mortgage qualifying process).  You can touch these highly responsive prospects at the time they are establishing new buying patterns.

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Text Box: PERMISSIBLE USE:  DIRECT MAIL: Yes  TELEMARKETING: Yes  E-MAIL: Yes  REUSE:  Please Inquire  KEY CODING:  Yes  CANCELLATION: 50%  BROKERS WELCOME

 

 
     

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